Voda Cleansing & Restoration Franchise Prices, Charges, Revenues, Income (2023 Evaluate)


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On this unique Franchise Chatter FDD Speak submit, you’ll be taught the next:

Part I – Estimated preliminary funding (franchise prices) for a Voda Cleansing & Restoration franchise, based mostly on Merchandise 7 of the corporate’s 2023 FDD

Part II – Preliminary franchise price, royalty price, and advertising price for a Voda Cleansing & Restoration franchise, based mostly on Gadgets 5 and 6 of the corporate’s 2023 FDD

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Part III – Variety of franchised and company-owned Voda Cleansing & Restoration retailers firstly of the 12 months and the tip of the 12 months for 2020, 2021, and 2022, based mostly on Merchandise 20 of the corporate’s 2023 FDD

Part IV – Information updates on the Voda Cleansing & Restoration franchise alternative

Part V – Presentation and evaluation of Voda Cleansing & Restoration’s monetary efficiency representations (common revenues and/or earnings), based mostly on Merchandise 19 of the corporate’s 2023 FDD, together with data on the:

  • 2022, 2021, and 2020 complete gross income, value of products bought (direct labor, and instruments and supplies), gross revenue, working bills, EBITDA, imputed franchise charges, and adjusted EBITDA for the flagship Voda Cleansing & Restoration outlet, which served as the bottom from which the franchisor created the franchise mannequin supplied below the disclosure doc
  • 2022 variety of leads, contracted jobs, complete gross income per service sort, and common gross income per service sort per contracted job for restoration providers, carpet cleansing providers, and different repairs for the flagship Voda Cleansing & Restoration outlet
  • 2022 common, median, highest, and lowest gross income per working van, working days per working van, and jobs per working van for the flagship Voda Cleansing & Restoration outlet

Part VI – Key ratios, comparables, computations, and analyses for the Voda Cleansing & Restoration franchise alternative (unique content material for Platinum subscribers)

Part I – Voda Cleansing & Restoration Franchise Prices

  • Voda Cleansing & Restoration franchise prices, based mostly on Merchandise 7 of the corporate’s 2023 FDD:
  • Preliminary Franchise Payment:  $59,500
  • Journey and Residing Bills Whereas Coaching:  $300 to $2,500
  • Lease:  $0 to $3,500
  • Utilities and Safety Deposits:  $0 to $1,500
  • Know-how Gear Package deal:  $2,000 to $3,500
  • Workplace Provides and Furnishings:  $0 to $2,000
  • Quickbooks On-line (3 months):  $150
  • Playbook-keeping Charges (Upfront Payment + 3 months):  $1,300
  • Inbound Name Heart Payment (3 months):  $850
  • IT Stack (3 months):  $1,725
  • Advertising and marketing Tech Stack (3 months):  $975
  • Business-Associated Know-how:  $0 to $3,600
  • Begin-Up Package deal:  $2,000
  • Grand Opening Promoting:  $12,000
  • Native Promoting (3 months):  $7,500
  • Preliminary Model Fund Contribution:  $5,000
  • Upfitted Van:  $10,500
  • Instruments, Gear, and Provides:  $21,000 to $25,000
  • Enterprise Licenses, Certificates, and Permits:  $300 to $2,000
  • Business-Associated Certifications:  $0 to $6,000
  • Insurance coverage (1 12 months):  $1,500 to $4,000
  • Skilled Charges:  $500 to $3,000
  • Networking Bills:  $250 to $1,000
  • Further Funds (3 months):  $19,150 to $39,150
  • Complete Estimated Voda Cleansing & Restoration Franchise Prices:  $146,500 to $198,250

Part II – Voda Cleansing & Restoration’s Preliminary Franchise Payment, Royalty Payment, and Advertising and marketing Payment

  • Voda Cleansing & Restoration’s preliminary franchise price, royalty price, and advertising price, based mostly on Gadgets 5 and 6 of the corporate’s 2023 FDD:
  • Preliminary Franchise Payment:  $59,500
  • Royalty Payment:  the higher of: (i) 7% of Gross Income or (ii) the Minimal Royalty Payment of between $0 and $1,500 monthly.
  • Model Fund Contribution:  throughout the first 12 months of operations, 1% of Gross Income. Thereafter, 2% of Gross Income.
  • Native Promoting:  the higher of: (i) 5% of Gross Income or (ii) 2,500 monthly
  • Promoting Cooperative:  as much as 0.5% of Gross Income

Part III – Variety of Franchised and Firm-Owned Voda Cleansing & Restoration Retailers

Franchised

2020

  • Retailers on the Begin of the 12 months:  0
  • Retailers on the Finish of the 12 months:  0
  • Internet Change:  0

2021

  • Retailers on the Begin of the 12 months:  0
  • Retailers on the Finish of the 12 months:  0
  • Internet Change:  0

2022

  • Retailers on the Begin of the 12 months:  0
  • Retailers on the Finish of the 12 months:  0
  • Internet Change:  0

Firm-Owned

2020

  • Retailers on the Begin of the 12 months:  1
  • Retailers on the Finish of the 12 months:  1
  • Internet Change:  0

2021

  • Retailers on the Begin of the 12 months:  1
  • Retailers on the Finish of the 12 months:  1
  • Internet Change:  0

2022

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  • Retailers on the Begin of the 12 months:  1
  • Retailers on the Finish of the 12 months:  1
  • Internet Change:  0

Part IV – Information Updates on the Voda Cleansing & Restoration Franchise

Part V – Monetary Efficiency Representations (Common Revenues and/or Income) for the Voda Cleansing & Restoration Franchise (Merchandise 19, 2023 FDD)

  • By way of a transaction accomplished February 17, 2023, Voda acquired sure belongings of its predecessor DNA Professional Cleansing Franchising LLC, an entity owned by Voda’s Model Founder and Advisor, Dragan Krstic (the “Transaction”).
  • By way of an affiliated entity, DNA Recent Carpet Care LLC operated a cleansing and restoration enterprise in Lorton, Virginia (the “Predecessor Outlet”) below the principal emblems “DNA Professional” and “DNA Professional Cleansing & Restoration” (the “Predecessor Marks”) since 2009. The Predecessor Outlet provides considerably related services because the enterprise you’ll function below the Voda Cleansing & Restoration model.
  • As a part of the Transaction, the Predecessor Outlet executed a license settlement with Voda and started the method of rebranding the Predecessor Outlet from the Predecessor Marks to the Voda Cleansing & Restoration emblems.
  • The Predecessor Outlet serves as Voda’s flagship outlet and served as the bottom from which Voda created the franchise mannequin supplied below the disclosure doc.
  • The Predecessor Outlet supplied Voda with unaudited monetary data for this era and Voda based mostly the historic monetary efficiency data offered on this Merchandise 19 on such unaudited monetary data. Voda didn’t audit or in any other case independently confirm this data.
  • Throughout the entirety of the time interval disclosed beneath, the Predecessor Outlet operated below the Predecessor Marks. Because the Predecessor Outlet didn’t function below the parameters of a selected territory, it providers a really broad ranging space. Nevertheless, 70% of the Predecessor Outlet’s Gross Gross sales represented beneath was consummated in roughly the equal of three Franchise Territories.
  • Voda discloses beneath sure historic knowledge in regards to the Predecessor Outlet together with: (i) Gross Income, Value of Labor, Instruments and Supplies, Gross Revenue, Working Bills, EBITDA, and Adjusted EBITDA throughout the 2022, 2021, and 2020 calendar years; (ii) the Variety of Complete Leads, Contracted Jobs, Complete Gross Income, and Common Per Job Sale throughout the 2022 calendar 12 months; and, (iii) Complete Gross Income Per Van throughout the 2022 calendar 12 months.

Half 1 – Complete Gross Income, COGS – Direct Labor, COGS – Instruments and Supplies, Gross Revenue, Working Bills, EBITDA, and Adjusted EBITDA Throughout the 2022, 2021, and 2020 Calendar Years

2022

Complete Gross Income:  $1,748,877.09 (100.00%)

Value of Items Bought

  • Direct Labor:  $578,779.09 (33.09%)
  • Instruments and Supplies:  $95,975.60 (5.49%)

Gross Revenue:  $1,074,122.40 (61.42%)

Working Bills

  • Accounting:  $7,920.00 (0.45%)
  • Promoting/Advertising and marketing/Promotion:  $94,913.99 (5.43%)
  • Gasoline:  $58,633.06 (3.35%)
  • Gear Repairs and Upkeep:  $13,833.01 (0.79%)
  • Permits and Licenses:  $5,359.37 (0.31%)
  • Financial institution Service Prices:  $23.68 (0.00%)
  • Cable and Web:  $1,093.24 (0.06%)
  • Laptop and Web Bills:  $480.91 (0.03%)
  • Dues and Subscriptions:  $8,661.75 (0.50%)
  • Auto Insurance coverage:  $12,166.07 (0.70%)
  • Normal Legal responsibility:  $5,915.36 (0.34%)
  • Curiosity Expense:  $5,803.49 (0.33%)
  • Linen and Laundry:  $103.65 (0.01%)
  • Workplace Provides and Wants:  $20,923.69 (1.20%)
  • Parking and Tolls:  $451.56 (0.03%)
  • Workplace Payroll, Taxes, and Charges:  $121,724.38 (6.96%)
  • Director of Operations Wage:  $81,075.00 (4.64%)
  • Lease:  $75,264.29 (4.30%)
  • Utilities:  $7,093.58 (0.41%)
  • Complete Working Bills:  $514,346.50 (29.41%)

EBITDA:  $559,775.90 (32.01%)

Imputed Franchise Charges

  • Imputed Royalty Payment:  $122,421.40 (7.00%)
  • Imputed Model Fund Contribution:  $34,977.54 (2.00%)

Adjusted EBITDA:  $402,376.96 (23.01%)

2021

Complete Gross Income:  $1,473,877.16 (100.00%)

Value of Items Bought

  • Direct Labor:  $541,585.08 (36.75%)
  • Instruments and Supplies:  $78,809.99 (5.35%)

Gross Revenue:  $853,482.09 (57.91%)

Working Bills

  • Accounting:  $7,585.00 (0.51%)
  • Promoting/Advertising and marketing/Promotion:  $81,607.09 (5.54%)
  • Gasoline:  $45,893.33 (3.11%)
  • Gear Repairs and Upkeep:  $17,668.55 (1.20%)
  • Permits and Licenses:  $2,857.02 (0.19%)
  • Financial institution Service Prices:  $91.06 (0.01%)
  • Cable and Web:  $978.97 (0.07%)
  • Laptop and Web Bills:  $671.75 (0.05%)
  • Dues and Subscriptions:  $5,130.02 (0.35%)
  • Auto Insurance coverage:  $10,342.29 (0.70%)
  • Normal Legal responsibility:  $5,394.89 (0.37%)
  • Curiosity Expense:  $5,685.25 (0.39%)
  • Linen and Laundry:  $109.25 (0.01%)
  • Workplace Provides and Wants:  $16,273.25 (1.10%)
  • Parking and Tolls:  $426.61 (0.03%)
  • Workplace Payroll, Taxes, and Charges:  $93,339.99 (6.33%)
  • Director of Operations Wage:  $78,400 (5.32%)
  • Lease:  $59,428.49 (4.03%)
  • Utilities:  $6,672.58 (0.45%)
  • Complete Working Bills:  $431,882.81 (29.30%)

EBITDA:  $421,599.28 (28.60%)

Imputed Franchise Charges

  • Imputed Royalty Payment:  $103,171.40 (7.00%)
  • Imputed Model Fund Contribution:  $29,477.54 (2.00%)

Adjusted EBITDA:  $288,950.34 (19.60%)

2020

Complete Gross Income:  $1,121,733.51 (100.00%)

Value of Items Bought

  • Direct Labor:  $352,657.98 (31.44%)
  • Instruments and Supplies:  $50,636.35 (4.51%)

Gross Revenue:  $718,439.18 (64.05%)

Working Bills

  • Accounting:  $6,385.00 (0.57%)
  • Promoting/Advertising and marketing/Promotion:  $55,713.31 (4.97%)
  • Gasoline:  $24,965.51 (2.23%)
  • Gear Repairs and Upkeep:  $11,917.20 (1.06%)
  • Permits and Licenses:  $3,245.17 (0.29%)
  • Financial institution Service Prices:  $44.60 (0.00%)
  • Cable and Web:  $1,369.15 (0.12%)
  • Laptop and Web Bills:  $202.62 (0.02%)
  • Dues and Subscriptions:  $3,175.80 (0.28%)
  • Auto Insurance coverage:  $10,935.71 (0.97%)
  • Normal Legal responsibility:  $4,237.34 (0.38%)
  • Curiosity Expense:  $7,841.54 (0.70%)
  • Linen and Laundry:  $159.60 (0.01%)
  • Workplace Provides and Wants:  $11,148.17 (0.99%)
  • Parking and Tolls:  $285.39 (0.03%)
  • Workplace Payroll, Taxes, and Charges:  $82,134.51 (7.32%)
  • Director of Operations Wage:  $70,552.00 (6.29%)
  • Lease:  $67,613.65 (6.03%)
  • Utilities:  $2,479.38 (0.22%)
  • Complete Working Bills:  $361,640.88 (32.26%)

EBITDA:  $356,798.30 (31.78%)

Imputed Franchise Charges

  • Imputed Royalty Payment:  $78,521.35 (7.00%)
  • Imputed Model Fund Contribution:  $22,434.67 (2.00%)

Adjusted EBITDA:  $255,842.28 (22.78%)

  • “Gross Income” means all revenues and revenue from any supply that you just instantly or not directly derive or obtain from, by way of, by or on account of the operation of the enterprise, whether or not obtained in money, in providers, in variety, from barter and/or trade (valued on the full retail worth of the products or providers obtained), on credit score (whether or not or not cost on credit score transactions is in the end obtained), or in any other case, and particularly consists of, with out limitation, revenues and revenue obtained from the proceeds of any enterprise interruption insurance coverage insurance policies and/or the sale of any promotional or premium objects.
  • “COGS – Direct Labor” means the entire quantity the Predecessor Outlet expended on labor instantly attributed to contracted work. This excludes the salaries of homeowners, managers, and workplace administration.
  • “COGS – Instruments and Supplies” means the entire quantity the Predecessor Outlet expended on direct supplies used on jobsites or along side contracted jobs.
  • “Gross Revenue” is calculated by taking the Complete Gross Income and subtracting the COGS – Direct Labor and the COGS – Instruments and Supplies.
  • “Working Bills” is calculated by including up the entire line objects set forth below the “Working Bills” class.
  • “EBITDA” is calculated by taking the Gross Revenue and subtracting the Working Bills.
  • “Imputed Royalty Payment” means the estimated Royalty Payment that the Predecessor Outlet would have needed to pay Voda throughout the Measurement Interval if it was a System franchisee and ruled by Voda’s present type of Franchise Settlement. Voda calculated Imputed Royalty Charges by multiplying the Complete Gross Income by 7% to account for the Royalty Payment set forth and required below Voda’s present type of Franchise Settlement.
  • “Imputed Model Fund Contribution” means the estimated Model Fund Contribution that the Predecessor Outlet would have needed to pay Voda throughout the Measurement Interval if it was a System franchisee and ruled by Voda’s present type of Franchise Settlement. Voda calculated Imputed Model Fund Contribution by multiplying the Complete Gross Income by 2% to account for the Model Fund Contribution set forth and required below Voda’s present type of Franchise Settlement after the Franchised Enterprise has been in enterprise for 12 months (previous to such interval, just one% is required).
  • “Adjusted EBITDA” is calculated by taking the EBITDA and subtracting the Imputed Royalty Payment and Imputed Model Fund Contribution.

Half 2 – Variety of Leads and Contracted Jobs, Complete Gross Income, and Common Per Job Sale, by Service Sort, Throughout the 2022 Calendar 12 months

Restoration

  • Leads:  2,489
  • Contracted Jobs:  232
  • Complete Gross Income Per Service Sort:  $649,238.18
  • Common Gross Income Per Service Sort Per Contracted Job:  $2,798.44
  • For Restoration Companies, (a) 66 Contracted Jobs (or 18%) met or exceed the typical, and (b) the median was $1,175.75, the best was $11,787.23, and the bottom was $79.

Carpet Cleansing

  • Leads:  2,489
  • Contracted Jobs:  1,696
  • Complete Gross Income Per Service Sort:  $948,856.42
  • Common Gross Income Per Service Sort Per Contracted Job:  $559.47
  • For Carpet Cleansing Companies, (a) 603 Contracted Jobs (or 35%) met or exceed the typical, and (b) the median was $412.86, the best was $7,376.28, and the bottom was $165.

Different Repairs

  • Leads:  2,489
  • Contracted Jobs:  92
  • Complete Gross Income Per Service Sort:  $150,682.49
  • Common Gross Income Per Service Sort Per Contracted Job:  $1,637.85
  • For Different Restore Companies, (a) 33 Contracted Jobs (or 33%) met or exceed the typical, and (b) the median was $1,100, the best was $11,632.85, and the bottom was $104.94.
  • “Leads” means the variety of inquiring individuals who known as or submitted their data to the Predecessor Outlet in an effort to get data, pricing, or to schedule an appointment.
  • “Contracted Jobs” means the variety of Leads who signed contracts with the Predecessor Outlet and obtained enterprise providers in trade for cost.
  • “Common Gross Income Per Service Sort Per Contracted Job” is calculated by taking the Complete Gross Income per Service Sort and dividing it by the variety of Contracted Jobs.

Half 3 – Gross Income, Working Days, and Jobs Per Working Van Throughout the 2022 Calendar 12 months

Gross Income Per Working Van

  • Common:  $268,089.44
  • Median:  $249,607.00
  • Excessive:  $338,107.48
  • Low:  $235,035.00
  • Quantity or % of Working Vans That Met or Exceeded the Common:  1 or 25%

Working Days Per Working Van

  • Common:  222
  • Median:  221
  • Excessive:  229
  • Low:  215
  • Quantity or % of Working Vans That Met or Exceeded the Common:  2 or 50%

Jobs Per Working Van

  • Common:  454
  • Median:  468.50
  • Excessive:  484
  • Low:  394
  • Quantity or % of Working Vans That Met or Exceeded the Common:  3 or 75%
  • “Working Vans” means the variety of Vans that had been thought-about full time and in operation for greater than 150 days within the 2022 calendar 12 months.
  • “Gross Income Per Working Van” means, respectively, the typical, median, highest, and lowest Gross Income that the Working Vans earned.
  • “Working Days Per Working Van” means, respectively, the typical, median, highest, and lowest variety of days that the Working Vans had been in operation at Contracted Jobs.
  • “Jobs Per Working Van” means, respectively, the typical, median, highest, and lowest variety of Contracted Jobs that had been assigned to the Working Vans.
  • Voda has not audited this data, nor independently verified this data.
  • This evaluation doesn’t include full data in regards to the working prices and bills that you’ll incur in working your Franchised Enterprise. Working prices and bills could fluctuate considerably from enterprise to enterprise.
  • Some retailers have earned this quantity. Your particular person outcomes could differ. There isn’t a assurance that you just’ll earn as a lot.

Part VI – Voda Cleansing & Restoration Franchise Ratios, Comparables, Computations, and Analyses (Unique Content material for Platinum Subscribers) ⬇️

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